#BRICKDREAMS

A tribute to limitless LEGO imagination.

#GetCreativeWithPorsche:
Dominic Fraser’s LEGO Lockdown

LEGO Meets Porsche: Snap, Click, Vroom
Fraser’s game? Transforming LEGO bricks into iconic Porsche scenes. From Audi quattro to Porsche classics, it’s small-scale, big-impact photography.

Rally Rides to LEGO Rides
Inspired by a ‘91 rally run with legend Walter Röhrl, Fraser’s LEGO lens brings Porsche’s adrenaline to your screen – brick by brilliant brick.

More Than Child’s Play
Forget snap-and-go. Fraser’s LEGO shoots are a masterclass in detail – every brick, angle, and light, meticulously planned for maximum wow.

LEGO 919 Hybrid: Pitstop Perfection
A LEGO 919 Hybrid in a mini pit garage – it’s all about the unseen details. Fraser crafts every element, from grandstand placement to simulated sunlight.

Goodwood in Miniature
The LEGO 917K at Goodwood – not just a car, but an entire startline. Fraser’s mini tracking shot? String, a camera car, and pure ingenuity.

930 Turbo’s LEGO Leap
The iconic 930 Turbo, now in LEGO, kicking up dust. Fraser’s trick? Grit, a blower, and his garden’s greenery for that perfect blurred backdrop.

Tweezers for Precision
In Fraser’s LEGO world, tweezers are king. Stickers misaligned? Not on his watch. It’s the little things that make these mini marvels shine.

Small Bricks, Big Stories
Each LEGO photo is a homage to Porsche’s legacy – tiny in size, huge in homage. Fraser’s accuracy turns plastic into poignant car history.

Creativity Unleashed
Fraser’s switch from car shoots to LEGO scenes is creativity unchained. Constraints? Just a reason to think smaller and dream bigger.

#BMWmeetsLEGO:
A Futuristic Fusion

Picture BMW Motorrad and LEGO Technic joining forces. Task at hand? Transform the BMW R 1200 GS Adventure from a mere 603-piece LEGO set into the jaw-dropping Hover Ride Design Concept. This is no ordinary model-building; it’s engineering the future, one LEGO brick at a time.

Hover Ride: A Leap Into Tomorrow
Envisioned by the bright minds at BMW and LEGO, the Hover Ride is more than a concept. It’s a bold jump into the future, blending BMW’s mechanical mastery with LEGO’s imaginative genius. A perfect pair for a futuristic odyssey.

The Making of a LEGO Legend
The LEGO BMW R 1200 GS Adventure isn’t just about aesthetics. It’s a true-to-life replica, mirroring every intricate detail of the real motorcycle, from its unique suspension to the iconic boxer engine. It’s LEGO engineering at its finest.

Visionaries at Work
Enter the scene: BMW Junior Company Munich. Here, ambitious trainees transform the Hover Ride from LEGO blocks into a full-scale, visionary prototype. It’s where imagination collides with real-world engineering.

Mastering the Details
Every element of the Hover Ride speaks volumes of the craftsmanship involved. Custom-made components and a propeller-turned front wheel showcase the sheer talent and innovative spirit of BMW’s trainees.

The Hover Ride’s Global Journey
First unveiled at LEGO World in Copenhagen, the Hover Ride is set to spark imaginations worldwide. Its tour includes prestigious stops like BMW’s Research and Innovation Center, turning heads and igniting dreams.

A Union of Creative Giants
The collaboration between BMW and LEGO is more than just building a model; it’s a celebration of innovation and creativity. It’s about transforming the impossible into the possible, for dreamers of all ages.

Daring to Dream Big
The Hover Ride isn’t confined by reality. It’s a testament to the daring and inventive spirits of BMW and LEGO Technic, a manifestation of what can happen when design and imagination run wild.

Collaboration Is Key
This project highlights the power of teamwork across various disciplines. It’s an educational and inspirational journey, showing that amazing results stem from diverse collaborations.

More Than Just a Model
The Hover Ride is not just a LEGO creation; it represents a movement towards a limitless, more imaginative future. It’s a symbol of what happens when you let creativity reign supreme

#LEGOAutoShow:
2019 Chiron & 2023 Sián Spectacle

In the creative hubs of Billund and Kladno, two audacious missions were launched: constructing a life-size, drivable LEGO Bugatti Chiron and the majestic LEGO Lamborghini Sián FKP 37. With over 1,000,000 and 400,000 LEGO pieces respectively, these models weren’t just built, they were engineered to amaze.

AutoShow Icons

Imagine the AutoShow, where the LEGO Chiron and Sián emerged as showstoppers. They represented not just the pinnacle of LEGO craftsmanship but also a fusion of automotive excellence and playful innovation.

The Bugatti’s Blueprint Come to Life

The LEGO Bugatti Chiron, a symphony of Technic triangles, replicated the iconic curves and features of its real-life counterpart. Functional elements like the rear spoiler and speedometer, all built from LEGO, epitomized the motto ‘Build for Real.’

Beyond Mere Models

These LEGO creations transcended typical model-building. They were a blend of reality and imagination, showcasing at the AutoShow as beacons of what can be achieved when you dare to dream in LEGO.

Speed and Elegance in LEGO Form

The Chiron, breezing over 20 km/h, and the Sián, with its dynamic hexagonal design, both captured the spirit of their real-world counterparts. They were not just displays but embodiments of innovation.

 #McLarenSpecialMention

LEGO McLaren Senna:
The Heaviest McLaren Ever

The full-size LEGO McLaren Senna is an astonishing feat, comprising 467,854 LEGO bricks, built with painstaking precision by 30 model makers over 2,725 hours. This LEGO Senna isn’t just a model; it’s an interactive experience. With a real driver’s seat, steering wheel, and even a V8 engine sound simulation, it’s a unique blend of real McLaren parts and imaginative LEGO craftsmanship.

LEGO McLaren 720S:
A Build Beyond Belief

Over 280,000 LEGO bricks went into creating the 1:1 scale McLaren 720S, a spectacle that marries the thrill of supercars with the magic of LEGO. This LEGO 720S, tipping the scales at 3200 pounds, is not just a static model. It’s a handcrafted marvel, taking nearly 20 times longer to complete than its real-world counterpart. Parked on real Pirelli tires, it’s a heavyweight in the world of LEGO creations.